Staria and Advectus Join Forces to Disrupt the European Automotive Software Market

Staria, a leading provider of CFO Office solutions, and Advectus have entered into a strategic partnership to deliver a next-generation platform for the automotive industry, combining NetSuite ERP and advanced Dealer Management System (DMS) capabilities.

The partnership unites Staria’s position as a leading NetSuite provider with Advectus’ deep automotive expertise. Together, the companies offer a unique, scalable, and AI-powered solution that addresses the industry’s most pressing pain points. Instead of relying on fragmented and outdated legacy systems that can no longer keep pace with the industry’s transformation, automotive companies gain a future-ready platform designed for growth, agility, and innovation.

Our joint ambition is bold: to become the number one NetSuite and DMS provider for the European automotive industry. We are building the digital backbone that will help automotive businesses not only survive but thrive in a highly competitive market.

The automotive sector is facing rapid disruption — electrification, new mobility models, and changing customer expectations. Our solution is built to meet these challenges head-on, enabling dealers and importers to accelerate digital transformation and unlock new value.

With this partnership, Staria and Advectus aim to set a new standard for automotive business systems in Europe: innovative, AI-driven, and built for the future.

About Advectus

Advectus is a global leader in cloud-based Dealer Management System (DMS) solutions, delivering the industry's most modern and agile platform built exclusively on Oracle NetSuite's SuiteCloud technology. The company's ground-breaking DMS platform provides a 360° view of clients and seamlessly extends NetSuite's innovative "One Data Model" to deliver real-time visibility across dealership operations.

With offices spanning nine countries including Germany, Finland, Dubai, Hong Kong, USA, Mexico, India, Japan and Estonia, Advectus serves automotive dealerships, heavy equipment dealers, and importers worldwide. As the first fully integrated cloud-based DMS provider in the Oracle NetSuite environment, Advectus empowers growing dealerships with scalable, AI-powered solutions that transform customer experiences and operational efficiency.

Learn more: www.advectus.fi (local) www.advectus.net (global)

About Staria   

At Staria, we empower CFOs with innovative solutions for scalable growth. Our CFO Office solutions equip businesses—from start-ups to global enterprises—with the tools and expertise needed for confident expansion. As a proud NetSuite partner, we have been recognized as the Oracle NetSuite EMEA Solution Provider Partner of the Year 2024 and awarded for Most New Logos - Europe 2024.   

European companies such as Wolt, Vinted, Storytel and Supercell have chosen Staria as their trusted partner for growth.  

Staria has 500+ employees across seven European countries.