Shaping New Tomorrow Boosts International Growth with NetSuite

Shaping New Tomorrow, a Danish menswear brand, leverages NetSuite's cloud-based ERP for rapid international growth. With a focus on sustainability and expansion, they chose Staria for its Nordic expertise and innovative solutions like INFlow and Banking, streamlining operations and supporting their scaleup journey.

About Shaping New Tomorrow

Founded
2015

Industry
Production of menswear

Service solution
NetSuite business platform, FlowAP SuiteApp, Staria Banking

Web page
https://shapingnewtomorrow.com/

In 2015 three childhood friends from Denmark wanted to change the way of traditional menswear by combining style and comfort. This is how the story of the fast-growing international clothing company, Shaping new tomorrow, begun.

Shaping new tomorrow sells high quality clothes through their website and physical stores. Acting responsibly is company’s key value in everything they do. Clothes are manufactured in Europe, mainly in Portugal and also with sustainable materials. Shaping new tomorrow’s four physical clothing stores are located in Denmark and the first store outside of the country will be opened in Germany 2021.

Fast international growth

Shaping new tomorrow has been growing significantly every year since 2015 when the company was first established. “In the beginning of 2020, we were about 30 people but now a year later we have about 80 employees. Shaping new tomorrow has grown from a start-up company to a scaleup and we are ready to expand our business into new markets”, states Peter Fjeldgaard, Controller at Shaping new tomorrow.

Shaping new tomorrow started looking for a new ERP system in the beginning of 2020. They needed a business platform that could support their fast international growth. “It was important to have an ERP system that can support our needs today and also in the future. We were looking for a platform that can be easily integrated with other systems and was built for international business. We believe that flexible and cloud-based systems are the future and therefore NetSuite was the right choice for us”, Fjeldgaard summarizes.

Staria understood the Nordic business

There is a great selection of different ERP systems and providers, which make choosing a new business platform more difficult. “What made Staria stand out was the fact that they are a Nordic company, and they understand how Nordic companies operate. The conversation with Staria has always been very open and transparent, which we highly appreciate. Buying an ERP system is a big decision and therefore it is important to choose a partner who you can trust and who understands your business needs”, Fjeldgaard states.

In addition to NetSuite, Shaping new tomorrow was interested in Staria’s SuiteApps and other supporting systems. They chose INFlow SuiteApp, which is an inbound invoicing solution and Staria Banking an automated banking solution. “Staria is providing innovative solutions which was what caught my attention in the first place. I appreciate the fact that I can get everything from one solution provider. We want our ERP system to help us perform even better and with NetSuite and Staria we hope to accomplish that“, Fjeldgaard finishes.

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